1000’s of local Hispanic households are called every month on behalf of your dealership and the Hispanic Fair Credit Association, a business alliance dedicated to the education and fair treatment of Hispanics when it comes to consumer financing. We let them know you are local car dealer member who is a resource for free educational information published in Spanish by the National Automobile Dealers Association (NADA) and the AFSA Educational Foundation (AFSAEF)*** on buying and financing a car. We then offer to have you call them if they’re interested in buying a new or used car. * If you want leads live transferred**, we offer the live connection if they happen to request to speak with someone right away.




SLS/ HFCA lead generating program also includes:

ASSOCIATION Membership Certificate: identifying your dealership as a member of the Hispanic Fair Credit Association. An alliance dedicated to the education, fair treatment and respect of Hispanics.

ASSOCIATION LOGO window decals: identifying your dealership as a member of the Hispanic Fair Credit Association.

ASSOCIATION LOGO Table tents for salesmen and F& I: identifying your dealership as a member of Hispanic Fair Credit Association.

ASSOCIATION LAPEL PINS. Identifying your sales representatives as a Spanish speakers and members of the Association.

ASSOCIATION LOGO Ad slicks in various sizes for use in print identifying your dealership as a member of the Hispanic Fair Credit Association.

PSA and RADIO TAG line: Identifying your store as a member of the Hispanic Fair Credit Association and a resource for free educational information.



Receive Spanish Auto leads and HFCA “good will” program benefits
For small monthly call center fee plus lead delivery fees


(5) NADA buying information booklets in Spanish




1,000’s different local Hispanic households called every month specifically using your script and marketing offers. We also offer to connect them directly to your Spanish speaking sales staff if they are interested in buying a car or scheduling a service appointment.

Monthly direct mail campaigns identifying your dealership as a member of the Hispanic Fair Credit Association and inviting them to come in for free information published in Spanish by the NADA and AFSAED on how to buy and finance a car.

Monthly direct mail campaigns using your copy and marketing offer in Spanish combined with the HFCA program announcement.

CONTACT US FOR MORE INFORMATION and current fees.

1-800-752-1852